Issue: November 2006

Exhibit Essentials is provided monthly to keep you up-to-date on important show news. 

Welcome! Thank you for including METALFORM in your marketing plans. You will receive this electronic newsletter monthly to keep you up-to-date on METALFORM activities.

Exhibitor Manuals
Exhibitor Manuals will be shipped to you later this month. This year's manuals will not be in the standard 3-ring binder format, but provided on disk. This cost-effective and environmentally-friendly upgrade will also save on printing and distribution costs. Please keep in mind, to receive a manual you must be current in your exhibit space payments (70% paid). If you have questions regarding your payment status, please contact Amy Primiano or Pam Pirogowicz.

Why Should I Read the Exhibitor Manual?
Okay, sure you are busy. We know that you have lots of balls to juggle. There is never enough time to do everything you want to do. But if you do just one thing, read the Exhibitor Manual.

Why? You will save money. You will get what you need, when you need it. Your show experience will be productive. You will reach your show objectives.

If you do not take time to read the manual now ...you may encounter higher costs. You may not be able to obtain the services and supplies that you will need. You may encounter frustrating delays and inconvenience. Life is complicated enough! It takes less than one hour to read the Exhibitor Manual. Pay particular attention to dates and deadlines. For those services and supplies that do not have printed deadlines, the sooner you place your order, the better your chances of getting exactly what you want.

Complete Your Show Directory Listing Now
Make sure you get maximum exposure online, as well as in the full print version of the show directory distributed onsite. Submit your company description and product listings, and attendees can search for your company by name, keyword or product type. We make it easy to do with two ways to submit your listing: fill out the online Show Directory Listing Form and submit it electronically, or print it out from the Exhibitor Manual and fax it in. Please contact Pam Pirogowicz at
ppirogowicz@pma.org or call 216-901-8800 for more information.

Promote Your New Products
Introducing a new product or service at METALFORM 2007? Make plans to include your company in the upcoming “New Products” page on the official show website, and let attendees know what you’ve got to offer before the show! Take advantage of this excellent promotional opportunity – reply to ppirogowicz@pma.org with a brief description of the new product or service you’ll be showcasing and
include pictures, if available.

Order Your Supply of VIP Tickets
Attendee registration will open soon, and our direct mail campaign kicked off last month. As in the past, each exhibitor will automatically receive a quantity of 100 VIP tickets to distribute to your customers. If you require more than 100 tickets, please use this handy online form to order additional quantities at no cost. For questions regarding attendee promotions, please contact Amy Primiano.

Pre-Show Promotion Tips
At a recent show-sponsored exhibitor workshop, a panel of five long-time trade show attendees agreed that they start planning their schedule of their short-list of companies to visit far ahead of what most exhibitors believe they do - up to 6 weeks before the show! They said that promotion that hits them in the last few weeks before a show is too late.  Read more...

Dates to Remember

December 7 - 30% Booth Payment Due
December 15 - Exhibit Plan Notification Forms Due

Not a PMA Member Yet?
Get directly to top management and network with the right people for your products and services. PMA is the world’s largest group of metalforming executives in the world! Receive valuable benefits and opportunities not found anywhere else.
Click here for more information or contact Janet Krall.

 

Thank you for including METALFORM 2007 in your marketing plans. 
Looking forward to a great show! 

Questions or Comments? Contact a member of the METALFORM Team for assistance.

Amy Primiano, CEM, Exhibition Manager
216-901-8800 x 102
Roger Judson, Exhibition Sales Manager
216-901-8800 x 155
Pam Pirogowicz, Exhibition/PR Coordinator
216-901-8800 x 150
Randy Kish, Exhibition Marketing Manager
216-901-8800 x 154
Your suggestions are welcome! If you have feedback or topics you would like covered in Exhibit Essentials, contact Amy Primiano.

  is sponsored by:
Precision Metalforming Association
6363 Oak Tree Blvd.,
Independence, Ohio 44131-2500
Phone: 216-901-8800---Fax: 216-901-9190